Al Jady doesn't carry your shipments. It tells you where you are, and where you're going.
The name is no coincidence.
"Al Jady" is the Arabic name for the North Star.
The star that guided sailors, travelers, and merchant caravans for centuries. The fixed point in the sky, while everything else moves.
In the world of ancient sailors and traders, the sky was — and still is — a chaos of motion: every star drifting and shifting its place, every landmark changing. All except one star: Al Jady. The fixed one, that points you north — where you're going, wherever you are.
Al Jady had only one task, one single job: to make reaching anywhere possible when everything else changes.
This is what Al Jady Platform does today in the world of Saudi importing.
Saudi importing is entering a new phase.
For decades, Saudi importers managed their shipments with what the market offered. And it was enough — volumes were limited, regulations changed more slowly, and the ecosystem was less complex.
Today, the ecosystem is changing at a different speed. Customs systems, ports regulations, and standards, food and drug requirements are evolving faster, and technical regulations keep expanding. Full digitalization is irreversible. The importer with clear visibility over their shipments makes faster decisions, avoids greater costs, and grows more sustainably.
Al Jady Platform was built for this phase — from inside the Saudi market, for those who live its complexity every day.
The Saudi importer in the new phase.
The new phase means the manager spends time on decisions, not on gathering information. The team executes decisions instead of chasing updates. Data moves automatically, and alerts arrive before the problem does.
The world's largest importers — Walmart, Unilever, Procter & Gamble — reached this phase a decade ago. Importers in Saudi Arabia are going through this transition now.
We help you see what can't be seen.
Everything happening in your shipment — from the moment it leaves the factory until it reaches your warehouse — passes through hundreds of data points. Most are visible, but scattered. Some are hidden, but decisive.
The demurrage that starts once your shipment arrives. The supplier who is always late. The penalties you can avoid if you act sooner.
Al Jady Platform gathers this information in one place, reveals the blind spots in your import chain, and helps translate every piece of information into a decision.
Al Jady Platform is from Awwal Fasl Consulting.
Al Jady Platform is a product of Awwal Fasl Consulting — a management consultancy specialized in management advisory and business development, with over 20 years of experience in import operations, regulation, and business development.
We didn't start with a software idea and then look for a problem. We started with a problem we had known for decades, and built the solution we wished had existed.
Al Jady Platform is not software brought in from outside into the Saudi market. It is a product of this market, built from inside it, for people who live its complexity every day.
Follow Al Jady.
Al Jady doesn't carry your shipments. It tells you where you are, and where you're going.